Alex - Wildflowers and Optimism

What if you stopped and truly smelled the flowers?

Today I want introduce you to Alex, a self proclaimed optimist, a girl that will make you feel like who you are is exactly who you should be, and a human that embraces life for all it was meant to be

We chat about her time as an elite rower, the dedication and commitment to what it meant to be a part of that team, and how her time in Australia in competition impacted so much of her defining success and failure as an individual

She shares how she is an ideas girl, and how that part of her creative brain works and thrives in the early morning, how she loves looking at her work and creating a  way to make something different and unique, and how her work at times can be hard to explain to others for the way she spends her time

We chat about our lack of impressibility for those that are famous, the reality of financial struggle in the creative industry in the current market, and how brand success will decline if marketing is not seen as the necessary investment that it is

I have an immense admiration for Alex in so many ways, for her dedication to what it meant to be on her rowing team, to the joy she so infectiously shares with anyone around her, to her ability, or inability to hide her emotions on her face 

So tune in today and meet Alex, a human full of intentional optimism, a willingness to put in the work, and one that will always stop and smell the flowers 

And to you Alex thank you, thank you for sharing your joy, your wisdom, a bit of your journey in this chat, you have been absolutely fantastic to get to know and I can’t imagine our Madeira team without your joy. You are a truly lovely human.
Alex - Wildflowers and Optimism
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